For those of you who sell digital products via the internet you may want to read this very carefully because you are probably losing a fortune. Digital piracy is becoming an ever increasing problem if you deliver word documents, ebooks, PDF’s, software, video’s, and more. Illegal access to protected content is growing right along with the internet. If you are not protecting you digital assets than it is time you start.

As amazing as this might seem over half of internet user feel that it OK to share protected content. Due to the internet being the information highway most user don’t even realize how big a problem digital piracy has become. The problem has now grown into a multi billion dollar a year industry.

You are probably thinking to yourself that the majority of loss is with large companies like Microsoft or the record industry and to a certain extent you are correct. But, by not protecting digital assets internet marketers, writers, and software developers are taking a big hit and it is costing most more than they realize.

Most shopping carts have built in protection systems but that protection ends after the sale is made. So what is protecting your digital files after that? When you are asked for a refund don’t you feel as though you have just been robbed? I could not begin to guess how many times someone has asked me for a refund just minutes after they downloaded the file. We both know that there was no way that the buyer had time to read it let alone look over their purchase. Is that not theft? Well with digital download protection software the files could have been repossessed.

Let’s add up some figures to get an idea of what the impact of not have digital download protection has. Lets say for example that you sell an average of 200 ebooks each month which sell for an average of $47. That’s a total of $9,400 per month. If you average a 10% refund rate you just lost $940 or over $11,000 per year and that is just the beginning. How many customers do you think share your files with their friends, family, or on the forums to which they belong. There are even those who will resell your files.

The good news is that with new technology there are now ways you can completely protect your digital assets. There is now a handful of products and services to help you. When you decide it’s time to go the extra mile and start protecting your income there are a few things you should look for while shopping for digital download protection.

Look for a feature rich product which has the ability to lock your files, disable them, and repossess them. I would definitely purchase a product that offered unlimited file protection. To prevent sharing look for products that track usage. Products that allow you to set Expiration dates and trial periods can really pay off for you.

Isn’t it time you started protecting your down loadable files. The sooner you do the sooner you will begin to see more sales, less refunds, and your income will grow accordingly. Imagine the look on the face of the digital thief who asked for a refund but still planned on using your product but than could not access the file. Priceless!

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