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by Daniel Lincoln

With the many Zune video downloads today, it is clear that Zune is not just another portable media device in the market. According to the National Purchase Diary Group January 2007 report, Zune ranks third among the best selling media gadgets. Downloading multi-format video content is just one of the many reasons why people buy Zune.

Zune can play .mov and wmv.

Many people have the initial misperception that just because Zune belongs to Microsoft, it is not able to play QuickTime videos and movie files in the MOV format. QuickTime and iPod are owned by Apple, and naturally Zune is a rival. Yet, to many people’s surprise, Zune can play the Windows Media Video, WMV as well as the MOV files. Other than these, popular MP4 and MP4V formats are also playable.

The versatility of Zune’s video capabilities make it an ideal media player for video fans who like to watch movies and TV shows on the move. The beauty of the device is that you do not have to waste money buying a video converter but instead and just download and play video content directly on the Zune.

Zune software can be used to effectively manage your library of Zune video downloads.

The Zune software is also capable of organizing and managing your video library. Categorizing and tagging your Zune vide downloads is easy and convenient. The software is the perfect tool to sync or automatically update the video files on your Zune whenever updates are made available. If you are a video podcast or internet TV subscriber, then you will really appreciate its convenience.

The media synchronization makes it easy for your device to be constantly updated with the latest video episode. Whenever there is a new episode, it will automatically be downloaded onto your PC and Zune. Talk about human technology.

Zune allows you to share video with other Zune owners.

Another remarkable feature is the Zune Social, a wireless capability that allows you to share information about your latest Zune video downloads and playbacks. You can activate the Zune Social so that your device can detect other Zune players within a close range. Then you will be able to know what the other Zune owner is playing in his device right now. But that’s not enough!

Can’t wait to tell the world about your latest and coolest find? Zune Social now allows you to broadcast your current video playlist and download finds through widgets. You can add a widget onto your Facebook or MySpace and update social friends about the hottest video you’ve just downloaded.

The power of Zune extends beyond just downloading and watching videos alone. You can do more than that. So it’s time to play around with your Zune video downloads now.

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